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Strategic Public Relations Services

Positioning Strategy

  • Defining target audiences
  • Defining goals and objectives
  • Developing clear messages
  • Establishing timelines
  • Drafting public relations plans

Public Relations Writing

  • Press releases and press kits
  • Online key word press releases
  • Electronic press kits
  • Bylined articles
  • Digital newsletters/magazines
  • Web content
  • Online pressrooms
  • Blogging and social media
  • Audio and video scripts

Media Relations

  • Custom media lists
  • Editorial calendar research
  • Story ideas and pitches to trade or consumer publications
  • Press release distribution directly to editors and reporters
  • Online key word press release distribution
  • Wire Service distribution

 Marketing Communications

  • Developing public relations campaigns
  • Creating company brochures and other collateral materials
  • Editing magazines
  • Ghostwriting